Media Room

Rise

…Anticipating the start of the Olympics, one of those special moments that only comes around every quadrennial. But always uplifting!
However, earlier this year, the outlook for the start of the games was a bit daunting due to the spread of the Zika virus, violence in Rio and the lagging infrastructural development in the host town. But nonetheless, its set to start on August 5th – two weeks of sweat, tears and records.

And just when you need a refresher, Katy Perry released her new single ‘Rise’, the Olympics Anthem for 2016…. Still waiting for the video but a good start to the festivities, with not just her enriching vocals but the inspiration it brings. Considering all the madness and disunity around the world, it’s also a reminder that we can rise!

“When the fire’s at my feet again, and the vultures all start circling/They’re whispering, ‘You’re out of time,’ but still I rise,”